Prose High Summer Edit

Fashion

May 23

Brands I’m looking out for this summer

It’s here, ladies.

Peak beach season, Euro-summer, anything you wanna call it: summer has arrived. And with it, the craving to step out feeling like her—the woman who packs linen sets, switches between signature bikinis, and somehow always looks effortless under the sun. I’ve had my eye on a few summer staples this year—pieces that feel both statement and subtle, easy to throw on yet unforgettable. So I thought I’d curate the perfect style guide for the cover-ups, swimwear, and seasonal must-haves that are currently living rent-free in my tabs. This edit is for the woman who loves the feeling of salt in her hair and linen on her skin. Who scrolls just to fall in love with the next thing she’ll wear poolside, barefoot, or on the beach. Let’s begin. Each brand brings something a little different to the table—but all of them capture what it means to dress for high summer. From casual cover-ups to classic cuts and high-end pieces that feel like vacation just looking at them, this is your Prose summer style lineup.

Meet the Fabulous Five: The brands I return to, re-pin, and re-open my tabs for.

ELCE Favorites

The Aura Mini Dress, shown in Desert Stripe, Cream Stripe (called Rio Mini Dress), and Sorbet Stripe is ELCE’s answer to summer dressing. Whether you’re barefoot on the boardwalk or layering post-swim, this mini dress is quite possible the ultimate summer throw-on.

Livy’s Most Loved Items

Les Maillots et Merveilles: LIVY Paris—the Culotte West Lake Livystone, part of a swimwear collection that belongs on the Riviera.

TOP PICKS from CIN CIN

While their swimwear is timeless, it’s the resortwear that truly speaks to me. From their High Summer ’25 collection’s all-new Safaria print to the capsule Villa Maxi Dress, Cin Cin pieces feel like something you’d wear on a seven-star resort. Personally, I just love the vibe—it’s playful, elevated, and exactly the mood I want all summer.

MONDAY MUST HAVES

For the little one: The Palm Top & Seychelles Bottom Set in crinkle fabric—sweet, lightweight, and made for memory-making under the sun.

For Mama: The Barcelona Tunic in matching Palm Green Linen—airy, effortless, and designed to move with you, whether it’s a barefoot beach morning or a shaded afternoon stroll. Matching has never looked this chic.

Best of Baobab

This is, without question, my favorite brand of the season. It all started with the Lula Bikini in Mousse—a balconette silhouette with a nautical rope tie that felt like it was made for me. From there, it turned into a full-blown love affair. The dresses, the sets, the textures, the tones—everything about BAOBAB matches my aesthetic. It’s the one label I keep adding to cart, dreaming up new versions of myself in every piece. Honestly, I’d say I’m manifesting an influencer deal at this point—because if I could live in one brand all summer (and maybe all year), this would be it.

Your Turn! What’s Your Summer Brand?

I’ve shared my favorites, now I want to hear yours. Which brand is living rent-free in your tabs this season? Drop your go-to label, dream collab, or the one piece you can’t stop thinking about. Let’s compare carts.

Until next time,

Sarah Elle, Editor-in-Chief

Disclaimer: This is an independent editorial feature. All brand photography is used for illustrative purposes and belongs to the respective brands. No official affiliation or sponsorship is implied.